— CASE STUDY · PATENT ATTORNEY
WHAT WAS HOLDING GROWTH BACK
• No active campaign momentum
• Thin review profile and weak trust signals
• Inconsistent paid, local, and organic visibility
• No feedback loop between lead quality and spend
WHAT THE FIRM ALREADY HAD
• Deep patent and IP expertise
• High-value engagements worth competing for
• Clear positioning for inventors and small businesses
• A willingness to invest in a measurable system
— THE REBUILD
01
LOCAL SERVICE ADS
Re-enrolled the practice and rebuilt the trust signals that help high-intent searchers choose quickly.
02
GOOGLE ADS
Built intent-led campaigns around patent and trademark searches with clear conversion accountability.
03
SEO FOUNDATION
Published the answers research-heavy prospects needed, making organic visibility a compounding asset.
— IN HIS OWN WORDS
★★★★★
"I started getting clients from outside my immediate region, California, Wisconsin, Texas, Florida, on the coasts. And then eventually I started getting international clients. At this point I could almost justify a night shift on how many potential client requests come in through my website. You can almost name the country, and I've probably had a client from there at this point."
M
MICHAEL MEYER
PATENT ATTORNEY
— PROVEN PERFORMANCE
164
LEADS GENERATED IN THE LAST 30 DAYS
Qualified demand generated from a rebuilt acquisition system.
+550%
MONTHLY REVENUE
A return to a growing pipeline within five months of relaunch.
120X
RETURN ON INVESTMENT
An exceptional return from a connected paid, local, and organic system.
— READY TO GROW?
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